How Does Diversification Affect Financial Performance? Evidence from a Case Study of Meituan Group - JIFT

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Home > Volumes and issues > How Does Diversification Affect Financial Performance? Evidence from a Case Study of Meituan Group

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Research Articie 23 January 2026

How Does Diversification Affect Financial Performance? Evidence from a Case Study of Meituan Group

Leming Zhang ¹ , Aicong Liu ¹ , Shi Yin ¹

shyshi0314@163.com

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1 : College of Economics and Management, Hebei Agricultural University, Baoding, China

DOI: 10.55578/jift.2601.002

Keywords: Meituan , Diversified Operations , Financial Performance , Impact Analysis

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